According to a report from 9to5Mac, Apple will start selling unlocked iPhones as early as tonight via its online store. Physical retail availability is expected to follow shortly thereafter. This move comes after the company had initially let images leak depicting pricing of the device on its website.
Pricing and Availability Details
The unlocked iPhone prices will be $649, $749, and $849 for the 16GB, 32GB, and 64GB versions respectively. The report claims that the phone will be made available unlocked around 9 PM PT tonight at the earliest, with physical stores having them ‘soon’ but without a firm starting date for sales as of yet.
Inventory Management and Pre-Ordering
The report also indicates that unlocked device inventory is already making its way out to retail locations in advance of being put on sale. Additionally, customers will start being able to reserve devices ahead of time, rather than just after 10 PM, as is the current practice.
Unlocking iPhones for International Markets
Unlocked devices have been available through Apple’s online store in other markets, such as the Canadian store, which come SIM-unlocked. This means that customers can use them with the carrier and plan of their choice. However, it’s essential to ensure that the version of the iPhone picked up is compatible with the network of their choosing.
US Market and Compatibility
In the US, Apple offers two versions of the iPhone: one that works with Sprint and Verizon 4G networks, and one that works with AT&T frequencies. It remains unclear from this report whether both versions will be made available unlocked. Hopefully, we’ll find out later this evening.
Background on Unlocked iPhones
Unlocked iPhones have been a staple in international markets for some time now. These devices come without the SIM lock, allowing customers to use them with any carrier and plan they choose. However, as mentioned earlier, it’s crucial to ensure that the iPhone is compatible with the network of their choosing.
The Benefits of Unlocked iPhones
Unlocked iPhones offer several benefits to consumers:
- Flexibility: With an unlocked iPhone, customers can switch carriers or plans without having to purchase a new device.
- Compatibility: Unlocked iPhones are compatible with various networks and frequencies, making them more versatile than locked devices.
- Value: Unlocked iPhones retain their value better than locked devices, as they can be used with different carriers and plans.
The Future of iPhone Sales
With Apple set to start selling unlocked iPhones tonight via its online store, it will be interesting to see how this move affects the market. Will other manufacturers follow suit? How will customers respond to the increased flexibility offered by unlocked devices?
Conclusion
Apple’s decision to start selling unlocked iPhones marks a significant shift in the company’s sales strategy. With the potential for increased flexibility and compatibility, customers may find themselves drawn to these devices. As we wait with bated breath for tonight’s release, one thing is certain: the future of iPhone sales just got a whole lot more exciting.
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About the Author
Darrell Etherington is an Editor at Large for TechCrunch, covering space, science, and health tech. He has previously covered automotive and mobility tech, and was also an employee of Apple and Shopify.
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